New Chitose Airport is the easiest place to buy Hokkaido souvenirs before leaving.
Many snacks here use local ingredients such as dairy, potatoes, and seafood, which shape their taste and texture.
Below are ten reliable souvenir snacks you can find at the airport.
1. Shiroi Koibito
Hokkaido’s best-known souvenir.
A thin butter cookie sandwich with smooth white chocolate.
At Shiroi Koibito Park, visitors can see how this famous cookie is made.
- Crisp cookie with light sweetness
- Long-selling, widely recognized item
- Neat box design for gifts
2. Royce’ Chocolate Nama Chocolate
A soft, fresh chocolate made with Hokkaido dairy.
It melts quickly and has a very smooth texture.
- Creamy and soft chocolate
- Flavors include original, matcha, and liquor
- Comes with cooling packaging
3. Calbee Jaga Pokkuru
Potato sticks made from Hokkaido-grown potatoes.
They keep a natural potato taste rather than heavy seasoning.
- Light crunch with simple salt flavor
- Strong potato aroma
- Easy to share snack
4. Rokkatei Marusei Butter Sandwich
Butter cookies filled with buttercream and raisins.
The filling is rich but balanced by the cookie texture.
- Soft cream with mild rum flavor
- Dense and filling
- One of Rokkatei’s signature items
5. Haskapp Jewelry
A cookie sandwich with tart haskap berry jam, coated in white chocolate.
Sweetness and acidity stay clearly separated.
- Uses a berry unique to Hokkaido
- Clean, sharp aftertaste
- Elegant packaging
6. Kinotoya Cheese Tart
A baked cheese tart sold fresh at the airport.
The filling stays soft while the shell remains crisp.
- Warm, creamy center
- Strong dairy flavor
- Best eaten soon after purchase
7. Hokkaido Kaitaku Okaki
Rice crackers flavored with seafood such as squid and scallops.
The taste focuses on umami rather than sweetness.
- Crunchy texture
- Clear seafood aroma
- Suitable for savory snack fans
8. Snaffle’s Cheese Omelet
A soft cheesecake with a light, airy structure.
It feels closer to a sponge than a dense cake.
- Moist and fluffy
- Mild sweetness
- Popular as a boxed gift
9. Hanabatake Farm Fresh Caramel
Soft caramel made with Hokkaido milk.
It melts quickly and leaves little stickiness.
- Smooth and creamy texture
- Strong milk flavor
- Individually wrapped pieces
10. LeTAO Double Fromage
A two-layer cheesecake with baked cheese below and mascarpone mousse on top.
Each layer keeps a different texture.
- Clear contrast between layers
- Uses Hokkaido cheese
- One of Hokkaido’s most recognized desserts
